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University of South Florida-Main Campus Course Info

Tampa, Florida

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


PHC 6461

Advanced Social Marketing

This course enables students to use the social marketing framework to analyze public health problems and design program solutions. The course focuses on a managerial perspective to improve organizational efficiency and social design principles.

Units: 3.0

Prerequisites:
PHC 6705 - Formative Research Methods in Social Marketing
and
PHC 6411 - Introduction to Social Marketing for Public Health