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University of South Florida-Main Campus Course Info

Tampa, Florida

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


ADV 3008

Introduction to Advertising

A study of the structures, functions, and persuasive language of advertising in mass media with attention to social, political, economic, and legal aspects.

Units: 3.0

Prerequisites:
MMC 3602 - Mass Communications and Society
and
MMC 2100 - Writing for the Mass Media