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University of Colorado Denver/Anschutz Medical Campus Course Info

Denver, Colorado

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MKTG 4050

Applied Marketing Management

The course is designed to enhance the students ability to formulate and implement a marketing plan and to better understand the relationship of marketing to other business functions. Emphasized application of marketing concepts through the use of cases, simulations or projects. Restriction: Restricted to undergraduate Business majors at a junior standing or higher.

Units: 3.0

Hours: 3 to 3

Prerequisites:
MKTG 3000 - Principles of Marketing