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- bmin-3001 - fundamentals-of-management-and-marketing
University of Colorado Denver/Anschutz Medical Campus Course Info
Denver, Colorado•
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Course Info
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BMIN 3001
Fundamentals of Management and Marketing
Comprised of two modules focusing on essential concepts of Management and Marketing: 1) Management: Including organizational behavior concepts, leadership, management skills and methods and team dynamics 2) Marketing: Students will develop a new product marketing plan including, industry and market research, market segmentation, marketing mix planning and implementation strategies. Restriction: Students enrolled in the Business School are not eligible for this course
Units: 3.0
Hours: 3 to 3
Corequisites:
MGMT 1000 - Introduction to Business
or
BMIN 1000 - Introduction to Business