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Columbia College Course Info

Centreville, Virginia

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MKTG 441

Marketing Research and Analytics

This course will provide an understanding of how organizations can provide value by researching various aspects of the marketing environment using various data and sources.

Units: 3.0

Prerequisites:
MATH 250 - Statistics I
and
MKTG 210 - Principles of Marketing