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Springfield College Course Info

Springfield, Massachusetts


Course Info

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SMRT 278

Customer Hospitality

This course is designed to prepare students to demonstrate comprehension and application of quality customer service strategies, theories and initiatives. Students identify and analyze contemporary issues, cycles of service, and service strategy models. The dynamics of effective communication techniques and design and implementation of service delivery systems are appraised and synthesized. Analysis of service delivery enterprises are utilized

Units: 3.0