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Springfield College Course Info

Springfield, Massachusetts

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


MOML 677

Marketing and Public Relations for Nonprofit Organizations

This course introduces basic knowledge and understanding of strategic marketing and public relations for nonprofit organizations. Case studies are used to illustrate how nonprofit organizations effectively communicate with the client and the general public in order to build awareness, manage their public image and achieve their mission

Units: 2.0