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Springfield College Course Info

Springfield, Massachusetts

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Course Info

Search for courses by clicking on letters of the alphabet or by using a search bar. Explore course description, number of credits required and course sequences to satisfy graduation requirements.


COMM 239

Introduction to Public Relations

This class provides a basic introduction to the foundations of public relations, using hands-on activities and assignments. Class will explore history, ethics, and practices of the industry, as well as studying the growth and future of the business. In addition, students will study structure and guidelines for public-relations specific writing, with an eye on persuasive rhetoric as it pertains to researching and helping to shape opinions and attitudes. Students will do this in print, video, and online via social media.

Units: 3.0